I’m currently Art Director, Social at Milk Makeup in New York City, where I’m responsible for setting and developing the visual standards, design codes, and overall look and feel of Milk Makeup across all social channels.

Additionally, I lead the Social Creative Team, guiding them through on-set art direction, capture direction, model direction, adhering them to design and visual codes, and acting as mentor and educator when it comes to how they are capturing and lighting visual and still content.

I also function as Brand Manager to ensure cohesion across all social channels, consistently bringing the ideas of our Creative and Marketing teams together as one unified vision, helping ensure elevation and consistency are at the forefront of all storytelling across the brand as a whole

Below is a collection of some of the work I’ve done since starting my role in January ‘25 across design and photography. Additionally, I’ve conceptualized and lead all social art/creative direction for the Serum Stick, Hydro Grip Gel Tint, and Balmade launches.